Micheline打印店品牌形象

2010-12-19 05:18 Micheline 印刷 Anagrama 墨西哥

Micheline是一家打印店，致力于为各类社会活动设计和打印文具用品。为振兴品牌，吸引更多的年轻人来店打印，Micheline请Anagrama设计公司设计了品牌形象。根据新的品牌战略，Micheline被规划为一个高质量的精品打印店，欢迎着各位顾客，并使之宾至如归。主色调被定在黑和白，因为所有的印件都是彩色的。

另外，Anagrama还为Micheline打印店设计了一个字母组合的标志，这样标志就很容易印到一切用品上，而且，母组合的标志也作为工作间的签署标识。Anagrama是一家墨西哥的设计公司。

Micheline is a print-shop boutique dedicated to designing and printing stationery and pieces for social events. Interested in rejuvenating the brand in order to captivate the unexplored segment of young adults, Micheline came to Anagrama.

Thanks to our branding strategy, Micheline is now a boutique that shows the highest quality, and welcomes all generations, making them feel comfortable and in their own environment.We selected a color palette based mainly on black and white, since all of the printed pieces are very colorful.

Also, we designed a monogram that would be easy to reproduce on all of their printed pieces and that would work as a signature for their workshop.